
Tardezinha
Durante a minha passagem pela WMcCann, tive a oportunidade de fazer esse estudo para o design da lata comemorativa celebrando o show "Tardezinha", do Thiaguinho, patrocinado pela cerveja Itaipava, O objetivo era traduzir o clima de fim de tarde e a energia da roda de samba nas ilustrações da lata, capturando o ritmo e a vibe descontraída que fazem do Thiaguinho um ícone no segmento. O design reflete a alegria e celebração desse evento tão marcante.
During my time at WMcCann, I had the opportunity to study the design of a commemorative can celebrating Thiaguinho's "Tardezinha" show, sponsored by Itaipava beer. The goal was to translate the late afternoon atmosphere and the energy of the samba circle into the can illustrations, capturing the rhythm and relaxed vibe that make Thiaguinho an icon in the segment. The design reflects the joy and commemorates this remarkable event.
During my time at WMcCann, I had the opportunity to study the design of a commemorative can celebrating Thiaguinho's "Tardezinha" show, sponsored by Itaipava beer. The goal was to translate the late afternoon atmosphere and the energy of the samba circle into the can illustrations, capturing the rhythm and relaxed vibe that make Thiaguinho an icon in the segment. The design reflects the joy and commemorates this remarkable event.





